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Quantitative Modelling In Marketing And Management
Quantitative Modelling In Marketing And Management
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Quantitative Modelling In Marketing And Management
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Quantitative Modelling In Marketing And Management

by Luiz Moutinho and Kun-huang Huarng
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Creators
Author Luiz Moutinho and Kun-huang Huarng
Publisher World Scientific Publishing Co Pte Ltd
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Binding: Hardcover
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Specifications
  • Language: English
  • Publisher: World Scientific Publishing Co Pte Ltd
  • Pages: 568 pages
  • Binding: Hardcover
  • ISBN: 9789814696340
  • Category: Management
  • Related Category: Commerce & Management
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