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Home Management Management Marketing Manipulation: A Consumer's Survival Manual: 14 (World Scientific-Now Publishers Series in Business)
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Marketing Manipulation: A Consumer's Survival Manual: 14 (World Scientific-Now Publishers Series in Business)
by Michael Kamins
4.8
4.8 out of 5
Creators
AuthorMichael Kamins
Publisher World Scientific Publishing Co Pte Ltd
Synopsis
Enjoying reading this book?
Binding: Hardcover
About the author
Michael Kamins is currently Professor of Marketing, Area Head and Director of Research at Stony Brook University (SUNY) at the Harriman College of Business. He previously worked for 25 years at the University of Southern California as well as at Bernard M Baruch College of the City of New York (CUNY) and New York University.