Enjoying reading this book?

International Business (2nd Edition)

by Dr. R. Chandran

4.4

4.4 out of 5

Creators

Author Dr. R. Chandran

Publisher Jaico Publishing House

Synopsis International business has become a necessary way of life for both nations and corporates in order to grow and survive in the global economy. Alliances, acquisitions, takeovers and other strategic decisions are planned in different corners of the world. In the fast emerging global village anyone and everyone can seal his/her image by forging ahead. This process has led to business operations and business schools becoming more sophisticated with knowledge, skills and information. The first edition of this book embarks on various methods of operations in international business, recent developments in the world economy and their implications in international business. Strategic approaches that can be used by the business community to explore and prosper in different countries have also been analysed. It emphasises the challenges and opportunities being encountered by small- and medium-scale industries and large multinationals.

Enjoying reading this book?

Binding: PaperBack

About the author

Specifications

Language: English
Publisher: Jaico Publishing House
Pages: 396
Binding: PaperBack

ISBN: 9788179925119
Category: Management
Related Category: Commerce & Management