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Home Nonfiction Reference Work Encyclopaedia of Journalism And Mass Communication (5 Vols.)
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Encyclopaedia of Journalism And Mass Communication (5 Vols.)
by Om Gupta
4.8
4.8 out of 5
Creators
AuthorOm Gupta
PublisherIsha Books
SynopsisMass Communication is an interdisciplined domain. It can't understood as stand alone subject. Because it deals with society and culture at one hand and technology at the other. Thus an encyclopaedia was needed that could give a comprehensive explanation of terms, concepts, theories and principles at one place. Mass Communication has a history as long as human civilization. Thus it requires a historical perspective also.